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How to achieve differentiation

Forums › Ask ACCA Tutor Forums › Ask the Tutor ACCA SBL Exams › How to achieve differentiation

  • This topic has 1 reply, 2 voices, and was last updated 8 years ago by AvatarKen Garrett.
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  • October 24, 2017 at 11:53 pm #413106
    Avatarngaryitess
    Participant
    • Topics: 29
    • Replies: 40
    • ☆☆

    How does knowledge management enable a company to achieve differentiation?

    Gary

    October 25, 2017 at 3:04 am #413110
    AvatarKen Garrett
    Keymaster
    • Topics: 10
    • Replies: 10657
    • ☆☆☆☆☆

    For example, how does Apple manage to be better at innovation and design than other IT companies? It must be better knowledge management. For example it obviously must have great technical skills. But also it must know how to create and design features loved by consumers.

    All of these abilities are a result of great knowledge management.

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