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Hi Sir! Is this question asking for CSF and KPI :
For each perspective of the balanced scorecard, identify one goal together with a corresponding performance measure which could be used by Jamair to measure the company’s performance. The goals and measures should be specifically relevant to Jamair. For each pair of goals and measures, explain why you have chosen them. (9 marks)
Yes
Critical success factors are the various elements that are necessary for an organisation to fulfill a specific goal.
So Goal and performance measures is CSF & KPI
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