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Financial Performance Measurement

VIVA Subject Guide
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1 Introduction

Financial statements are prepared to assist users in making decisions. They therefore need interpreting, and the calculation of various ratios makes it easier to compare the state of a company with previous years and with other companies.

In this chapter we will look at the various ratios that you should learn for the examination.

2 The main areas

When attempting to analyse the financial statements of a company, there are several main areas that should be looked at:

  • Profitability

  • Liquidity

  • Gearing

We will work through an example to illustrate the various ratios that you should learn under each heading.

3 Worked example

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Statements of Financial Position as at 31 December

2007

2006

$

$

$

$

ASSETS

Non-current assets

1,341

826

Current assets

Inventory

1,006

871

Receivables

948

708

Cash

360

100

2,314

1,679

3,655

2,505

EQUITY AND LIABILITIES

Share capital and reserves

2,190

1,401

Non-current liabilities

500

400

Current liabilities

965

704

3,655

2,505

Income statement for the year ended 31 December

2007

2006

$

$

Revenue

7,180

5,435

Cost of sales

5,385

4,212

Gross profit

1,795

1,223

Distribution costs

335

254

Administrative expenses

670

507

Profit from operations

790

462

Finance costs

50

52

Profit before taxation

740

410

Company tax expense

262

144

Profit after taxation

478

266

You are required to calculate the profitability, liquidity and gearing ratios.

Profitability

Return on capital employed

              (= capital + reserves + long-term liabilities)

Net profit margin
Asset turnover

  NB: ROCE = asset turnover × net profit margin

Gross profit margin

Liquidity

Current ratio
Quick ratio (or acid test)
Inventory days
Average collection period (receivables days)
Average payment period (payables days)

Gearing

Gearing
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2007

2006

Net profit margin

7907,180

11%

8.5%

Gross profit margin

1,7957,180

25%

22.5%

Return on capital

7902,690

29.4%

25.7%

Asset turnover

7,1802,690

2.67

3.02

Current ratio

2,314965

2.4

2.4

Quick ratio (or acid test)

1,308965

1.36

1.15

Inventory days

1,0065,385×365

68.2 days

75.5 days

Receivables days

9487,180×365

48.2 days

47.5 days

Payables days

9655,385×365

65.4 days

61.0 days

Gearing ratio

5002,190

22.8%

28.6%

4 Limitations of ratio analysis

You must learn the various ratios, however, it is important that you are able to discuss briefly the relevance of the various ratios, and also their limitations.

Very few of the ratios mean much on their own – most are only useful when compared with the ratios for previous years or for similar companies.

Many of the ratios use figures from the Statement of Financial Position. These only represent the position at one point in time, which could be misleading. For example, the level of receivables could be unusually high at the year end, simply because a lot of invoicing was done just before the year end. Perhaps more sensible in that sort of case would be to use the average for the year. Normally in the examination you will be expected simply to use Statement of Financial Position figures at the end of the year, but do be prepared to state the problem if relevant.

Practice questions

Financial Performance Measurement

5 questions

Answer the questions one at a time. Your progress is saved so you can leave and come back.

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