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Value chain

This topic has 1 reply, 2 voices, and was last updated 11 years ago by Ken Garrett.

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August 15, 2013 at 11:26 am #138161
tengyee
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Is pricing under marketing and sales?
August 15, 2013 at 5:57 pm #138203
Ken Garrett
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Yes. Pricing is the part of the marketing mix that the examiner thinks is most relevant to this paper.
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