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I have some doubts in strategic choice Modles spcifically Ansoff & BCG in applications based on the context of the given scenario.
Thus, could you please hepl me in this regard.
Thanks in advanceAnsoff is particularly useful if you are asked to suggest strategies as it summarises all the ways in which profits could possibly be increased: market growth, cost savings etc, market development, product development, diversification.
For BCG you need several products or divisions and need to have market growth and market share data. I tells you what you should consider doing with each product/division. For example, you should wither withdraw from question marks or invest to make them stars.
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