Hi sir!
Wats the basic difference between commercial objectives nd financial objectives of an enterprise?
Thank you
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Objectives of enterprise
It is a bit of a false distinction.
However, strictly a financial objective is one that can be measured in monetary terms (such as a certain level of profits, or a certain percentage increase in profits). A commercial objective need not be measurable in monetary terms (such as a certain % share of the market).
Thanks a heap sir!
You are welcome :-)
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