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Market size and market share variance

Forums › Ask ACCA Tutor Forums › Ask the Tutor ACCA PM Exams › Market size and market share variance

  • This topic has 5 replies, 2 voices, and was last updated 10 years ago by John Moffat.
Viewing 6 posts - 1 through 6 (of 6 total)
  • Author
    Posts
  • November 27, 2014 at 2:58 am #213632
    Hai Yen
    Member
    • Topics: 17
    • Replies: 25
    • ☆

    Question 61 Spike in BPP kit:
    Please give me the formula of these variance.
    I confuse betweem the way to calculate them in BPP and in the notes of my lecturer.
    In the note, my lecturer wrote:
    Market-size variance = ( Actual market size in units – Budgeted market size in units) * budgeted market share * budgeted margin per unit.
    But in the answer of BPP it multiplise with standard contribution.

    November 27, 2014 at 7:20 am #213677
    John Moffat
    Keymaster
    • Topics: 57
    • Replies: 54656
    • ☆☆☆☆☆

    The standard contribution per unit means the same thing as the budgeted margin per unit.

    November 27, 2014 at 8:20 am #213693
    Hai Yen
    Member
    • Topics: 17
    • Replies: 25
    • ☆

    I have one more question. Budgeted market share is calculated as a percentage of total market share?

    November 27, 2014 at 10:44 am #213724
    John Moffat
    Keymaster
    • Topics: 57
    • Replies: 54656
    • ☆☆☆☆☆

    Yes 🙂

    November 27, 2014 at 12:26 pm #213796
    Hai Yen
    Member
    • Topics: 17
    • Replies: 25
    • ☆

    Thanks 🙂

    November 27, 2014 at 2:58 pm #213840
    John Moffat
    Keymaster
    • Topics: 57
    • Replies: 54656
    • ☆☆☆☆☆

    You are welcome 🙂

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    Posts
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