December 2010 #2 Part A

Hello... Are these answers correct? I find them totally different from the examiner's. Drivers for e-business at TMP: - Increased costs to make physical copies of books since paper is more expensive due to the shortage of timer. - the emergence of online book sellers have also forced TMP to adopt e-business - Lost sales due to the closure of a journal which advertised their books and contributed 30% towards their revenue Barriers to e-business at TMP: - young marketing graduate may not have all the experience in designing and maintaining the website - non-approval from the board of directors to further develop the website and as such cannot be further improved - the website may compete with established supply chains (relationship with them) Thanks!