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Confusion

Forums › Ask ACCA Tutor Forums › Ask the Tutor ACCA BT – FIA FBT › Confusion

  • This topic has 1 reply, 2 voices, and was last updated 5 years ago by Ken Garrett.
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  • August 26, 2019 at 1:53 pm #528843
    farhaanm
    Participant
    • Topics: 165
    • Replies: 73
    • ☆☆☆

    How can we make the difference between research and development R an D and marketing? I have watch the last lecture and still its not clear.

    August 26, 2019 at 8:14 pm #528863
    Ken Garrett
    Keymaster
    • Topics: 10
    • Replies: 10597
    • ☆☆☆☆☆

    R&D is developing new products.

    Marketing is finding out what customers want then using the 4Ps to design suitable product offerings.

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