Skip to contentSkip to search

Business plan

A business plan explains an enterprise’s objectives, offering, market, operations, resources, risks and financial expectations. It connects assumptions about customers and activities with funding and cash-flow needs. Its usefulness depends on credible evidence, realistic scenarios and review; it is neither a guarantee of success nor the same as a project-specific business case.

Worked example

A start-up links expected customer numbers and prices to staffing, equipment and cash needs, then tests what happens if sales begin three months later than planned.

Common mistake

Presenting optimistic forecasts without explaining assumptions or ignoring the timing of cash receipts and payments.

Where it appears in your exams

QualificationExamRelationshipPeriod
ACCA BT Supporting September 2026–June 2027
FIA FBT Supporting September 2026–June 2027