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ACCA F5 Lecture – Pricing Part 2b

VIVA

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Comments

  1. vodoley271 says

    August 18, 2016 at 5:21 pm

    Can you please help me.. Example 6
    P = a- bQ
    b = 0.001
    a = 120
    P = 120 – 0,001Q

    Then

    120- 0,002 Q = 5, how we find 0,002?
    Thak you for youe help.

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    • John Moffat says

      August 19, 2016 at 7:00 am

      Using the formula for MR on the formula sheet! 2b = 2 x 0.001 – 0.002
      (I do suggest that you watch my free lectures)

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      • vodoley271 says

        August 21, 2016 at 9:19 am

        Thank you. Sorry, i missed it in the notes.

      • John Moffat says

        August 21, 2016 at 10:15 am

        No problem 馃檪

  2. tundad says

    June 14, 2016 at 4:29 pm

    Thank you for this lecture, it is advisable that I go over it again, in order to imbibe a better understanding of it. Kudos to the lecturer, bravo to ACCA!!!

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    • John Moffat says

      June 14, 2016 at 5:14 pm

      Thank you very much for your comment (although I am not sure why you write ‘bravo to the ACCA’ , because they do not finance this website 馃檪 )

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  3. nwanyibekee says

    June 6, 2016 at 4:53 am

    You are a ‘God sent’. May you live long in sound mind.

    The solution to June 2011 second question is different from mine and I don’t understand it.
    Instead of ‘MR = 750 – 0.02Q’ I saw ‘MR = 750 – 0.03Q. Where is that 3 coming from?

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    • John Moffat says

      June 6, 2016 at 7:29 am

      b = 15/1000 = 0.015

      In the marginal revenue formula, 2b = 2 x 0.015 = 0.03

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      • nwanyibekee says

        June 7, 2016 at 10:15 am

        God bless you real good.

      • John Moffat says

        June 7, 2016 at 11:59 am

        You are welcome 馃檪

  4. jackymunyi says

    May 18, 2016 at 3:51 pm

    What’s the definition for complementary products?

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  5. Igrar says

    April 4, 2016 at 10:18 am

    Hello, Sir.
    i am sorry if this question hae asked beore.
    but it is ok if i will differentiate in exam and show it as a workings?

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    • John Moffat says

      April 4, 2016 at 10:32 am

      In Section A it doesn’t matter because nobody will look at your workings.
      In Section B it is OK because all you will be doing is arriving at the formula for marginal revenue that is given on the formula sheet anyway 馃檪
      (and you must show that you know the MR = MC cost rule)

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      • Igrar says

        April 4, 2016 at 12:04 pm

        Thank you!

      • John Moffat says

        April 4, 2016 at 2:16 pm

        You are welcome 馃檪

  6. nelvin says

    March 11, 2016 at 4:18 pm

    Dear Sir,

    Could you pls tell me why we calculate T.R & T.C ? As M.R formula will be given in exam and M.C is available in example. Without calculating T.R & T.C we can get the answer. Do we need to show calculation for T.R & T.C for a must or we can skip it ?
    Kindly correct me if i am wrong.

    Thanks for your valuable time and efforts.

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    • John Moffat says

      March 12, 2016 at 7:52 am

      You only need to calculate total revenue and total cost if the question asks for it (which it might).
      The reason for showing it in the lecture is to make sense of why the maximum profit occurs when MR = MC. The Paper F5 examiner tests that you understand what is happening – not simply that you know how to use a rule.

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      • nelvin says

        March 12, 2016 at 8:20 am

        Thank you Sir for reply.

      • John Moffat says

        March 12, 2016 at 8:26 am

        You are welcome 馃檪

  7. accakeisha says

    February 29, 2016 at 1:24 am

    I realize that example 3 was not explained. …or did i missed out on it?is it because we wont be tested on price elasticity of demand?

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    • John Moffat says

      February 29, 2016 at 7:33 am

      It could be tested but there is no lecture. The answer in the lecture notes should explain it enough.

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      • jackymunyi says

        May 18, 2016 at 3:48 pm

        I realized this too, thanks

      • John Moffat says

        May 18, 2016 at 8:06 pm

        You are welcome 馃檪

      • nicholsonjenna says

        June 3, 2016 at 4:07 pm

        Sorry, where is the answer for this? The lecture notes only show the PED formula, but what is the actual answer for example 3?

        Thanks.

      • John Moffat says

        June 3, 2016 at 4:35 pm

        Answers to all the examples are in the lecture notes!
        Have a look at the contents page and you will see that they are at the end of the notes.

  8. shivang says

    February 10, 2016 at 12:09 pm

    Hi John, to work out the maximum profit on example 6, I did Total Revenue (PxQ) – Total Cost (100000+5Q). I get the same answer, but just wanted to clarify that this is in fact a suitable way to calculate the maximum profit?
    Thanks in advance

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    • John Moffat says

      February 10, 2016 at 12:45 pm

      That’s fine – it does not matter how you calculate it 馃檪

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  9. vitulja says

    December 10, 2015 at 12:08 pm

    Hello, could you please shortly explain the difference between Product-line pricing and Complementary products?
    The lectured example of razors sounds to me more like the pricing of complementary products.
    This is an example illustrating my understanding of Product-line pricing: Toyota and Lexus are produced by the same company, but Lexus is more expensive than Toyota as it is supposed to have higher quality (more luxury). So Lexus is priced higher for richer people and Toyota is priced lower for poorer people. And not necessarily the same person will buy both cars (although it is possible) as they are not complementary goods (should not be used together).

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    • John Moffat says

      December 10, 2015 at 12:13 pm

      What you say is correct except that rather than comparing two different models, better is to compare different models of the same car – one with more features and a higher price, and one with fewer features at a lower price.

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  10. Stylianos says

    December 1, 2015 at 1:32 pm

    Hello Sir,

    I am confused in Test 1. Total cost is 26 and the company wants to make GPM of 20% using absorption cost. Why B and not C? It is not clear for me even in the answers.

    Thank you very much.

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    • John Moffat says

      December 1, 2015 at 4:30 pm

      A gross profit margin is the profit as a % of the selling price. For every 100 selling price, the profit will be 20 and therefore the cost will be 80.

      If the cost is 26 then the selling price will be 100/80 x 26 = $32.50

      GPM’s are always profit as a % of selling price; mark-ups are always profit as a % of cost.

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      • Stylianos says

        December 1, 2015 at 4:40 pm

        Great explanation and totally clear. Thank you very much!

      • John Moffat says

        December 1, 2015 at 4:44 pm

        You are welcome 馃檪

  11. mashal63 says

    November 7, 2015 at 6:52 pm

    Did we miss price elasticity of demand? Is it not in the course ?

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    • John Moffat says

      November 8, 2015 at 6:44 am

      It isn’t lectured, but it is in the lecture notes and should make sense from there.

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  12. khan says

    November 5, 2015 at 3:35 pm

    I am realy thankful to you sir, you make this topic too easy for me to understand
    THANKS once again

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    • John Moffat says

      November 5, 2015 at 10:13 pm

      Thank you 馃檪

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  13. nigelc says

    September 13, 2015 at 6:07 pm

    Makmuqul, the equation is the derivative (differentiation) of the Total Revenue (TR) formula.

    Selling Price P = a – bQ
    Total Revenue, TR = PxQ = (a – bQ) x Q
    = aQ – bQxQ

    If we differentiate TR (ie find dTR/dQ) that last equation, we get a – 2bQ.
    That is the marginal revenue. That is, the derivative of TR gives the marginal revenue (MR) or the rate of change of revenue for each unit increase in quantity.

    So, P is the selling price.
    TR = PxQ
    MR = derivative/differentiation of TR = a -2bQ.

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    • John Moffat says

      September 13, 2015 at 10:29 pm

      Fine (and I go through this in the lecture and so I don’t know why you have repeated it), except that differentiation is explicitly not examinable in any of the ACCA exams.

      That is why the formula for the marginal revenue is given in the exam.

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  14. maqmukul says

    September 10, 2015 at 5:08 pm

    Dear Sir
    I am confused about MR=120-0.002Q

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    • John Moffat says

      September 10, 2015 at 5:17 pm

      The formula is given on the formula sheet, once you have calculated a and b for the price demand equation.

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    • righan says

      February 25, 2016 at 3:59 pm

      is that (50Q)’-(0.01Q^2)’=50-2*0.01Q, so it equals 50-0.02Q .right?

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      • John Moffat says

        February 25, 2016 at 7:38 pm

        Yes – it is using the formula on the formula sheet.

        Once you have the price demand equation and therefore know the values of a and of b, then you put the same values in the marginal revenue formula.

  15. Mohamed says

    September 10, 2015 at 6:09 am

    hi sir,
    Are the exchange rates of a currency in different countries one of the kind of price discrimination when they are sold by fin.institution with a profit?

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    • John Moffat says

      September 10, 2015 at 8:42 am

      No, because it is not the company who determines the exchange rates. Price discrimination is when they deliberately charge different prices, irrespective of the exchange rates.

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      • Mohamed says

        September 10, 2015 at 4:08 pm

        thank you sir.

      • John Moffat says

        September 10, 2015 at 4:28 pm

        You are welcome 馃檪

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