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Porter's Value Chain

Forums › Ask CIMA Tutor Forums › Ask CIMA E3 Tutor Forums › Porter's Value Chain

  • This topic has 2 replies, 2 voices, and was last updated 6 years ago by karlvdh.
Viewing 3 posts - 1 through 3 (of 3 total)
  • Author
    Posts
  • November 26, 2018 at 5:58 am #485983
    karlvdh
    Member
    • Topics: 1
    • Replies: 1
    • ☆

    I had a question in the exam which I found a bit ambiguous. They asked what part of the value chain the following would be part of:
    “A restaurant recently provided Ipads to waiters so that they could take orders”

    The answer I gave was inbound logistics as it is part of getting the order before the food is made (operations).

    Do I have this wrong – Is it part of Operations or is it part of the secondary/support activity called Technology?

    I find these types of questions very frustrating as I could argue the point in many ways and that CIMA tries to catch you out – very frustrated.

    November 26, 2018 at 10:13 pm #486051
    Ken Garrett
    Keymaster
    • Topics: 10
    • Replies: 10591
    • ☆☆☆☆☆

    Inbound logistics is the physical movememt of raw material from supplier to operations, perhaps going through raw material inventory.

    Operations could be,correct,as these devices are,used on a day-to-day basis for carrying out the restauramt’s operations. However, I also see a case for technology developmemt. The point about support activities is that thwy impinge on primary activities, so the iPads are technology, but used in operations.

    On balance I would go for TD.

    I agree with your frustrations and think the OT questions can often be,answered correctly in more,than one way.

    November 27, 2018 at 4:22 am #486066
    karlvdh
    Member
    • Topics: 1
    • Replies: 1
    • ☆

    Thanks Ken for your valuable feedback.

    I have encountered many such subjective/ambiguous questions in these OT exams. I hope they improve them in the future.

    Kind regards

    Karl

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  • The topic ‘Porter's Value Chain’ is closed to new replies.

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