*** P1 June 2014 Exam was.. Instant Poll and comments ***

About Q1, part b) the scenario mentioned marketing in poor under-developed country. The word marketing can mean selling a company’s product to this type of market. Therefore what is the actual problem of the case, is it the responsibility of Xaxa company to educate the residents there or because of the company is selling inferior (low nutritional) baby product to them?

Mmm the paper I think was really fair. I surely didn’t expect it to be like that. I messed up though. I didn’t manage my time very well. I left question one for last and I guess I screwed up. Just keeping my fingers crossed… Jocelyn … Zambia

Business risk is strategic risk that threatens the health and survival of the organisation.

Financial risk is liquidity risk and gearing risk, i.e. cash outflows are greater than cash inflows and high level of borrowing respectively.

That is what I wrote, not sure if it was enough though…….

Re Question 1 (c) I do not think this has to do with Mendelows framework of power and interest………….

I said the reasons for institutional intervention would be concerns for strategy, operational performance, compliance with rules based or principles corporate governance, social responsibility issues, etc etc

I found this paper more manageable than previous ones. I think I was on the right tracks in Qs 1 and 2 but got a bit stuck in parts (b) and (c) in Q4. I was not sure how to frame my answer to (b) regarding constructing an ethical case- I used the deontological approach to justify his reporting to an external source. It is right to protect the public interest above one’s need to serve the employer’s interests.

In Q1, I was clear about the purposes of a corporate code but could not fully apply this to the marketing decision. Otherwise I think I did ok in Q1. Defining the three principles in part (a) was easy and it was not difficult to apply it to the case. Q2 was the nicest I felt. It was a fairly narrow scenario regarding an individual making investment decisions. The discussion on risks was fairly straightforward but the final part (how information in the corporate governance section of the Annual Report would help him make his investment decision) was not so straightforward, I think). I was not sure what they were looking for there. I suppose it relates to potential risk and return.

Hopefully what I have written is good enough for a pass!

Your ideas would be much appreciated.

Ashok Rao

I agree Koromora, typing would be so much easier, and kinder for the marker! I find I have to write constantly, so little time to sit and think.

I agree 100% too – in this day and age I cannot understand why we are not given the option to write our answers via computers…. Its easier, it you need to make alterations is neater and quicker, and I find it is easier to write and think over a keyboard, rather than writing manually.

Answers are now out