[winniechan140488]

I’m unsure to be honest….

I basically did pros and cons on NFPIs and then concluded that a balanced use of both is better….

then the manipulation part, I said both could be manipulated but if used in conjunction, it is harder to distort

[winniechan140488]

Ic (i) was the benefits or unified corp system and (ii) was the issues of big data and volume, variety and velocity

[winniechan140488]

I disagreed that NFPI were easily manipulated. I argued financial PIs were just as easy to manipulate then went on to discuss the subjectivity of NFPI…

[winniechan140488]

My questions were:

1. A (i) Comments from CEO’s friends that the performance indicators were backwards looking and the use of NFPIs
A (ii) Comment on quality issues and NFPI manipulation
B. Brand awareness and loyalty
C. (i) Benefits of Unified Corp System
(ii) Big data issues

2. A. If performance pyramid served 3 purposes outlined by CFO
B. Suggest PI for flex, financial and productivity
C. Change to new bonus scheme

3. A. Evaluate if schools were VFM
B. League table issues

I found this exam quite difficult and was lost with the brand awareness and loyalty part. Also was unsure regarding performance pyramid, not sure I wrote enough

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