[huarn]

Hi, about the source of the appendix. I state down the source under the extraction in the appendix. Do I need to include a link of the source in the References? For example. (Source: Wall Street Journal) inside the appendix. Inside the References: Wall Street Journal (years). Title. Available at: link.
Is this correct?

[huarn]

Sorry, it should be revenue growth margin. The percentage of revenue growth year by year.
I have found out the repeating of strategies written in the annual report. For example, Expansion of business to oversea. This is repeating every year in the annual report under the CEO statement. Is this showing the strategies is still in progress? Although the business already operated in overseas, and the company wish to expand further. Also, the company is in a monopoly market. Can I include the external factor that influencing customer buying behaviour? For example, implementation of GST that lead to higher living cost and revenue growth become lesser. This is not from the marketing strategies.
Thank you for answering my question.

[huarn]

Hi, I have done my report and my mentor pointed out my problem of unable to link on how the marketing strategies affecting the result of Ratio analysis. For the result, The revenue margin is decreasing. Is this consider as ineffective? But the gross profit margin and Pre tax margin which i used to evaluate the effectiveness is performing better than the company I compared to. In this case my result is effective or not effective? If ineffective, do i have the explain anything?
Thank You

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