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Pricing

Forums › Ask ACCA Tutor Forums › Ask the Tutor ACCA PM Exams › Pricing

  • This topic has 3 replies, 2 voices, and was last updated 2 years ago by John Moffat.
Viewing 4 posts - 1 through 4 (of 4 total)
  • Author
    Posts
  • March 17, 2023 at 8:23 am #681455
    sagarm
    Participant
    • Topics: 25
    • Replies: 11
    • ☆

    A brand new game is about to be launched. The game is unique and can only be played on the star2000 gaming console, another one of the business products. Students are entitled to a small discount.

    Which THREE of the following pricing strategies could be used to price the game ?

    Penetration pricing
    Price skimming
    Complimentary product pricing
    Product line pricing
    Price discrimination
    Variable production cost +%

    Answer given back of the question are Price skimming, complimentary, price discrimination.
    I got the reason for first two options but not getting any example how price discrimination strategy can fit in this situation.
    Please guide me

    March 17, 2023 at 10:44 am #681466
    John Moffat
    Keymaster
    • Topics: 57
    • Replies: 54655
    • ☆☆☆☆☆

    It is because students are given a discount. So there are two prices – one for students and one for non-students.

    Have you watched my free lectures on pricing strategies?

    March 17, 2023 at 5:44 pm #681471
    sagarm
    Participant
    • Topics: 25
    • Replies: 11
    • ☆

    Yes I have watched… It’s just my mistake how I didn’t Focus on the last line.. thankyou for explaining.

    March 18, 2023 at 6:18 am #681479
    John Moffat
    Keymaster
    • Topics: 57
    • Replies: 54655
    • ☆☆☆☆☆

    You are welcome 🙂

  • Author
    Posts
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