- This topic has 2 replies, 2 voices, and was last updated 11 years ago by
.
Viewing 3 posts - 1 through 3 (of 3 total)
- Posts
Dear all,
im trying to revise BCG matrix and im looking at question 4 of June 11. Please can someone explain how did they calculate the figures for Growth in sector, Market share and Relative market shares?
Is there any formula’s that i should be using for those calculation?
Any help would be greatly appreciated.
Many ThanksFor example, cafes:
Growth 10 – 11: (3348 – 3072)/3072 = 9%
Growth 11 – 12: (3717 – 3348)/3348 = 11%Market share = ENT’s share/total market size:
2010 = 34/3348 = 1%
2011 = 41/3717 = 1%
Viewing 3 posts - 1 through 3 (of 3 total)
- You must be logged in to reply to this topic.