We all knew that some internally-generated intangible asset is not recognised in the financial statements: brand, customer list as the cost of them can not be reliably estimated Then if A sell a brand to B,how can the FS of A be accounted for?
Just clarify my question: As you know ,when you sell inventory or disposal asset… , the double entry is Dr expense( disposal ) Cr inventory( asset) Dr cash… Cr revenue( disposal) Then in the case ur company sell a brand or customer list and have no right use it( ie transfer the right to ur customer ),then it need to derecognise the asset ( dr expense cr asset) But as there is no asset here in the fs , how can it be derecognised