question 1(a) regarding to ashridge portfolio, which part of the question give hints that Stuart Roam Warehousing is a heartland business?
It doesn’t seem obvious to me either that it is a heartland business needing more nuturing. I don’t think I would have used Ashridge. I would have simply talked about synergies and related diversification.
This probably going to sound very basic. When working out the financials on this question I can see that SRRT generated 57.39% of the income for the group but I don’t see where they get 54.8% operating profit in the answer. I’m sure it’s obvious but I cant see it. Can anyone help.
Work out total group profit by adding up revenue x operating profit % for each division, then calculate SSRT’s profit as a % of the total. Gives 54.8%.
Could you please explain how the market share is calculated?
It is normally the company’s revenue divided by total market revenue.
So for 2013, rail: 112/3150 = 3.6%
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