Dear Tutor,
Please could you explain why in BPP kit question 52 Intergrand synergies from buying the target company are discounted in this question by the cost of equity of target and with assumed growth to perpetuity and why it is not discounted by cost of capital of Intergrand same way as the publicity savings are discounted?
Thank you
Please could you explain why in BPP kit question 52 Intergrand synergies from buying the target company are discounted in this question by the cost of equity of target and with assumed growth to perpetuity and why it is not discounted by cost of capital of Intergrand same way as the publicity savings are discounted?
Thank you
