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Forums › Ask ACCA Tutor Forums › Ask the Tutor ACCA PM Exams › Product Life Cycle
Hello Tutor hope you are doing well.
Can you please tell me at which stage does the organisation aims to make maximum profit from the product in case of product Life Cycle..
Is it maturity stage or growth stage?
During the maturity stage, products begin to enter the most profitable stage.
The cost of production declines while the sales are increasing.
During the growth stage, the product becomes more widely known and accepted by customers.
This is the stage where sales and profits start to increase.