POST JUNE 2014 SITTING

Hello

I am a bit down after post exam discussion. I am confused about what i have answered to Question 1 part (c). it asked to suggest options using the analysis above in part a (SWOT) in the context of TOWS matrix.

Now i answered it like… i used identified Threats, weaknesses, strengths and relate them to strategic options as per ansoff’s matrix. I didnt answer it like use strength to overcome weaknesses and opportunities to reduce threats and so on..

Now my question is, did i answer it correctly? if not then will i get some benefit around 4-5 marks out of the 12 allocated to part c.

Regards