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PEST Analysis

Forums › ACCA Forums › ACCA SBL Strategic Business Leader Forums › PEST Analysis

  • This topic has 1 reply, 2 voices, and was last updated 14 years ago by Ken Garrett.
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  • May 9, 2011 at 5:43 pm #48386
    smuttaqi
    Member
    • Topics: 2
    • Replies: 1
    • ☆

    Kindly let me know whether Tax Rate is a matter of Political factor or Economical factor in the PEST factors.
    Since tax rate is linked with changes in political factors / conditions of the country.
    Also it is related to expense so it can be a matter related to economical factor as well.

    May 9, 2011 at 7:47 pm #81589
    Ken Garrett
    Keymaster
    • Topics: 10
    • Replies: 10591
    • ☆☆☆☆☆

    The precise classification of tax in PEST (or PESTEL) doesn’t matter. PESTEL is really just a checklist and what’s important is that tax effects have been identified.

    Similar considerations apply with eg social and technological: the social habit of browsing the internet v the technological development of the internet. Irrespective of how you identify it, the Internet may be an important environmental effect.

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