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Forums › Ask ACCA Tutor Forums › Ask the Tutor ACCA PM Exams › P=a-bQ
Hi
I need some help.
I don’t understand the definition of “a”. “a”- theoretical max price (if the price is set up as a or above , then the demand will be zero). I don’t understand how “a” can be max price to make demand=0.
Thanks
Oksana
You need to watch my lectures on pricing because I explain this. (The lectures are a complete free course and cover everything needed to be able to pass the exam well).
I cannot type out all my lectures here 🙂
The higher the price per unit, the lower the demand. The maximum price is when demand is therefore zero.
Thank you John.
You are welcome 🙂