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media of e-marketing

Forums › Ask ACCA Tutor Forums › Ask the Tutor ACCA SBL Exams › media of e-marketing

  • This topic has 2 replies, 2 voices, and was last updated 11 years ago by QIN.
Viewing 3 posts - 1 through 3 (of 3 total)
  • Author
    Posts
  • May 10, 2014 at 11:04 pm #168266
    QIN
    Member
    • Topics: 63
    • Replies: 176
    • ☆☆☆

    Can you explain more among intermediary analysis, what is :

    3. search portals and look for new approaches for traffic building, what is portals and traffic buildings in e-marketing?

    Thanks,
    Qin

    May 11, 2014 at 9:40 am #168295
    Ken Garrett
    Keymaster
    • Topics: 10
    • Replies: 10597
    • ☆☆☆☆☆

    Portal = literally a doorway. In e-marketing it is a site you can go through to find lots of diverse information. For example, a national health service might have a portal that allows you to find information about local doctors, therapists, hospitals, symptoms and drug properties. The information is provided by other web-sites.

    Traffic building = getting more people to visit the site more often. Eg forums and constantly changing content.

    May 11, 2014 at 6:39 pm #168383
    QIN
    Member
    • Topics: 63
    • Replies: 176
    • ☆☆☆

    ok

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