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Forums › Ask ACCA Tutor Forums › Ask the Tutor ACCA SBL Exams › matrix representation
do i need to reproduce various matrixces in their exact form when
those models are asked for.for example in bcg matrix(star,cashcow one)
can i present the “relative market share” under the matrix, as long as
i present the 4 relationships between the variaqbles of market share
and growth correctly.
The matrices are often produced in a variety of ways. Relative market share/market growth sometime swap x and y axes. The important thing it that you know what the model is trying to say. Similarly, it does not matter whether on a Mendelow’s matrix Power is on the x or y axis.