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Marketing and ethics

This topic has 1 reply, 2 voices, and was last updated 8 months ago by Ken Garrett.

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May 8, 2022 at 2:38 am #655144
Noah098
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Sir using cookies can be an effective tool to track swathes of individuals’ interests and then sending them targeted adverts, but it is unethical to use cookies.
So should we make such suggestions which are borderline unethical, but effective?
May 8, 2022 at 5:55 am #655158
Ken Garrett
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It is not unethical to use cookies but in the UK legislation requires users to consent to them being lodged on their computers.
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