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It was my first time writing APM and I didn’t have much exam practice. So my answers dont really explain any of the concepts like BSC or transfer pricing. It just goes straight to the point. Also, it’s not written as paragraphs, sub headings and explanations relating to the scenario! It’s going to affect my marks isn’t it?
Q3 BCG about hotel, restaurant, bus, park.
(a) one performance measure for each of them based on the position of BCG 8 marks (cash cow = cost, star = revenue growth, dog = nothing, problematic child = market share, investment and revenue)
(b) BCG problems 8 marks (too simple, cash consideration, market definition, synergies)
(c) restaurant and amusement park if EVA suitable (9makrs) Park will invest heavily in the near future, restaurant has intangible asset (fame) but no investment decision.
I think it was challenging.Q2 Law firm about patents etc.
(a) Fitzerland & Moon First, dimension of performance and if the report address them… more of them was straight forward (9 marks). But the second part (for 6 marks) was challenging. They asked something about standards. No idea what they expected…(b) financial benefits of cloud (10 marks)= definition & 1.outsourcing IT & servers thus fixed cost become variable 2.core business focus 3. lower cost as outsourcing company will be more efficient 4. access 24 hours from all around the word higher efficiency 5. give partial access to customer thus higher revenue due to better product.
The exam was really hard – especially the time given to process these 3 huge case studies was REALLY tough – I almost had no time to think – I was literally thinking simultaneously as I was writing.
The first question on BMR was ok-ish but then BCG question was so confusing – I am still not sure I fully understood the 9P question 😀
Cloud Computing & Lean questions were also – interesting…
Let’s see – that was my last exam and really hope to get a pass markI thought it was okay on the whole! It was strange having a 10 mark (?) question on cloud computing and an EVA questions without any calculations required.
Best of luck to all!
The anxiety is building faster as we approach 18 of April. Guys how are you coping, especially finalists?
Yes.
Really don’t know what way the exam went.
As I am a sitting finalist I just hope the ACCA avoid another disaster and don’t distribute the affiliate email ahead of schedule like last time. People who have done the exams deserve better than finding out they failed than like that.
Wish everyone the best.
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