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Forums › Ask ACCA Tutor Forums › Ask the Tutor ACCA SBL Exams › Email vs mail-shot
Sir there’s a line in my kit which states:
(Paraphrasing) ‘Supplementing mail-shots with e-mails would be a cheaper alternative to mail-shots and so should be considered immediately….’
I am tad bit confused here sir. What’s the difference between mail shot and email? Aren’t two just the same?
I think by ‘mail shot’ they mean physical post (snail mail) not electronic.