- This topic has 8 replies, 2 voices, and was last updated 5 years ago by abdulbasit16.
- You must be logged in to reply to this topic.
Instant Poll - Read and post comments:
Specially for OpenTuition students: 20% off BPP Books for ACCA & CIMA exams – Get your BPP Discount Code >>
Sir what is the difference between e-marketing and e-business? I mean marketing itself comprises of product, price, place and promotion decisions which seems similar to business..so what is the difference?
E-commerce* not e-business
e-marketing is principally dealing with customers preferences and sales. E-commerce is combining that with other aspects of business eg the customer’s order automatically initiates production, packing delivery and invoicing.
Oh okay. Thank you.
So it is possible to say that e-marketing is in other words e-promotion and e-selling, right?
No. E-marketing would not include e-production. E- commerce would include all aspects of the business.
I guess u have misread the reply. I didn’t say e-production, I said e-promotion*.
I mean can we say e-marketing is a combination of online selling and online promotional activities?
Sorry, you could say that. And yes, I misread your reply. Sorry.