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Hi john
Describe the balance scorecard approach to performance measurement —
Balance scorecard does not only looks on the financial performance but also the non-financial performance of a business. The strategic management technique to communicating and evaluating the achievement of the strategy and mission of an organization . it looks at the of sales growth, organization objectives and customer satisfaction
when describing the a balance scorecard is this what the examiner looks for or more explanation is needed
Financial perspective
Looks at how the organization appears to the share holders and how the financial performance can be improved to benefit the organization structure by increasing sales growth ,cost reduction and asset utilization.
am I on the right path
Customer perspective
Looks on how the organization appears to the customer and their needs are met. If the satisfaction of customer objective is achieved Financial objective of the business should too
Internal perspective
Looks on what can the business do to be more competitive in the market sector. looks for new ways of improving customer expectation and organization goals and improve our service ,system and machinery
just trying to put words together
Learning and growth
keep up to date with the customer expectation, always look for ways and to elevate the company perspective
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