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On 20th Dec 2017, your client paid #1m for advertising campaign.The advertisement will be heard on local station radio between 1st of Jan -31st Jan 2018.Your client believe that as a result sales will be increase by 60% in 2018(over 2017 levels) and 40% in 2019(over 2017 levels) there will be no further benefit. Required: Write a memorandum to your client explaining your views on how this items should be treated in the account for the 3yrs 2017-2019. Your answer includes explicit reference to atleast three relevants concepts
I can only assume that you have been given this as an assignment and that you are expecting me to do your assignment for you!!
That is not the purpose of this website – we are here to help you pass the ACCA exams.
You cannot be asked to write memos about anything in the Paper FA exam !!!