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Hello !
4 questions:
1. If the examiner specifies to use a particular model, can we use a different one and will full marks, if any, be awarded to use a different model in the context of the scenario ?
2. We can see in the Examiner’s answers for NMS in June 04 and Pilot. In june 04, it was required to assess the (strategic) position of NMS along with financial analysis whereas in Pilot paper, it was broken into 2 parts (a and b). Now if we are presented a question to assess the strategic position of an organisation using a particular model, say PESTEL, can we adopt this model answer (not using PESTEL):
1. Environment Analysis (External Analysis) [Porter’s 5 Forces Framework]
2. Organisational Analysis (Internal Analysis) [SWOT]
3. Financial Analysis (Ratio, Horizontal and Vertical)Personally, I feel comfortable with SWOT and the above approach for assessing strategic position of an organisation.
3. Lets assume I am doing SWOT Analysis and there is no or little, if any, information on (external) Threats (or there are internal threats e.g. labour strikes), can I write the internal threats?
And does the examiner, and hence markers, mind candidates saying:
“Unfortunately, the amount of data provided does not permit a comprehensive analysis and thus, the following can be summarised what the limited material suugests:
Two headings (any two headings, if two of them are missing) SWOT, say, Strengths and Weaknesses
Thanks for the feedback
1 and 2 If the examiner specifically asks you to use , say SWOT, and you choose to do something else, you will get no marks. The examiner expects asnwers to the questions asked, not something else.
Environmental analysis = PESTEL and 5 forces
If you are asked to do a SWOT and there is nothing on, say, weaknesses, then just ignore that. I don’t thnk it does any harm to say there is no data (if there really is none), but I’m not sure it does much good either.
SWOT: Strengths and weaknesses are internal; opportunities and threats are external
Thanks….but if the present threats are mainly internal, can we write them ? because threats and opportunities are mainly from external point of view….so writing something from internally, will marks be awarded ? E.g. labour strikes…etc.
Thanks
@shunmas said:
Thanks….but if the present threats are mainly internal, can we write them ? because threats and opportunities are mainly from external point of view….so writing something from internally, will marks be awarded ? E.g. labour strikes…etc.Thanks
well labour strikes and such other internal threats could be considered as weaknesses as the org has not enough cash or is not able to pay the labours otherwise there was not labour strikes… INTERNAL THREATS are mainly the WEAKNESSES.
If there was going to be a threat, even though that is an internal happening arising from our employees, it would be quite in order, I think to describe that as a threat. By and large, however, expect external events to be threats and opportunities whilst internal are strengths and weaknesses.
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