[rmallett]

Thanks Ken, that’s really useful.

So deciding the brand name and design will come under Product in the 7Ps of marketing?

Also, would the company’s level of operational gearing come under strategic risks?

[rmallett]

For 4,5,6,9 – these are commonly used as security questions when you forget your password. So wanted to understand if they would be classified as PII, as the information on conjunction with other information could identify an individual?

[Author]

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