I’ve noticed that I started referring to myself as ‘the author’ of the RAP, then later I use ‘I’ and ‘my’. How am I supposed to refer to myself in the report? Third person? I want to be consistent.
i think tend to fail T18 because they trot out generalisations and don’t put enough focus on the actual strategies relevant to their organisation and fail to consider things like market penetration, product differentiation, market segmentation.