[Jason]

It appears everyone had a time management problem with question one… It took me 15 minutes just to read the scenario :-/

The swot was an easy question but I wonder if the marks were split 5 / 5 / 5 / 5 or if more marks were available for strengths and weaknesses as I found them a lot easier to identify and went into a lot of depth for each point.

The tows matrix felt like you had to show a separate answer, it made far more sense to me to link it into the swot analysis as add on points.

Question 2 was a nice easy one, but again it’s hard to guess how many marks were available for calculation of the selling price and ran out of time due to overspending time on q1…

Q4 I had no idea if I answered correctly and gave the marker what they wanted….

Gave a brief description on npvs then went through the costs and benefits points one by one and detailed pretty much there was nothing agreed so the estimate is unmeasurable….

As for the benefits map, I didn’t see this at all in my Kaplan textbook, but the benefits realisation was well explained.

In conclusion

Q1 was nice but too time pressured
Q2 was a nice easy text book answer
Q4 was a gamble for me as I didn’t know how the marker wanted part one answered.

Good luck all !

[Author]

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