[beining]

Hi All,

Record my answers in case I forget.

1
(i)
CSF1-TSR,EVA.
linked to VC return, objective”expertise” as will need to invest in R&D, so use EVA to add back R&D expenditure to evaluate
also add disadvantages of EVA

CSF2-Market Share, No.of software digital patents
linked to objective”world-class”,”expertise”
add non-financial and external indicator to evaluate competitive

CSF3-% of qualified products of total products, tech advance(forget..)
linked to quality, and mkt competition

(ii)
Explain Target Cost, linked to cost gap,market-accepted selling price and maintaining profitability.
If cost gap too big, abandon
If cost gap is small, reduce cost

Calculate cost gap

Then outsource is acceptable, selling price negotiation wieh Xela acceptable
analyze cost structure FC and VC, as Rev must cover FC.
However, Target Cost not take cost of quality into account. The quality is still needed to be monitored.

(iii)
Conformance quality cost
prevention appraisal
Non Conformance quality cost
internal failure external failure

Responsibility should be divided per controllability
each cost controlled by which
conformance quality cost also may be shared

(iv)
impact on operational level:
– collect data
– reconcile
– 3 points…

impact on strategic level:
– quality control
– lack of trust
– time waste for wrong data
– IT system not compatible to each other
– performance management. duty on which
– 6~7 points…

2(a)
– Explain the 4
– each Link to scenario difficulty of performance measurement and management
– each link difficulties in pricing system, demand system, subjectivity,…I forget
– each performance measurement problems, misinterpretation,ossification, myopia, sub-optimisation,gaming

2(b)
– standards set have fulfilled achievable and fair
– discuss ownership
– each criteria on motivation to improve quality of services and increase utilization
– net profit unfair to individuals, suggest 40% relate to whole, 60% individual
– treatment average %, not take competitor into account, 10 years, historic data, not motivate dentists improve
– treat time, measure fixation

3(a)
Moving can have benefits, but still problems
Planning and coordination:
– acquire, changed objective from expand to integrate
– incremental budget can only help to achieve expansion…

Responsibility:
– retail industry cost complex, after acquire food more complex, suitable for ABC
– Cost driver, clear accountability for cost reduction

Integration:
– Old IT, can’t hold ABC, time consuming
– If new IT, execute cost outweigh benefits

Monitoring:
– ABM operational level can do balabala, strategic level can do balabala
– comprehensive overview

Evaluation of performance:
– RFID, increase sorts of data, monitor efficiency
– have many stores, evaluate each store

3(b)
budget, some allcoate to goods inward,outward
but some cannot

variance explanation: increased items…

time limited, just write all I can

[beining]

Hi all. I have to record the memory here, not sure whether thinking are right…
1a
Success is a combination of external opportunities and internal strength
External 5 points(developed country provided a stable operational economy, attract visitors, government build infrastructure, university provided talent base, policy encourage people to do jobs of travel)
Internal 3-4 points maybe. Forget how many I wrote
1b
SAF
2a
Draft press release: Hi-Lite will insist a persistent corporate citizenship at Deeland as well as Veeland. How minimized impact on environment in Deeland. How maximized benefits on social in Deeland. Will relocate managers to do change. Veeland pollution remained large space to change by best practice and experience
2b
I wrote 4 points
– Decision making: IR covers a broad range of information, including external environment. can make stakeholders know why we do this decision
– Harmonized performance review: 6 capitals, can make sales, operation, finance review change management after investment…
– Reputation(forget how)
– Avoid conflicts of stakeholder claims, e.g. Veeland’s local communities may support Hi-Lite because we are environmental sustainable
3a
Skepticism the operational director
– New entrants
– Pricing strategy
– Cost leadership position is threatened
– Expontential penetration
– Customer needs
Simply give bullet points with simple explanation of application
– Partner and become a supplier of rent a room
– Embed booking system into rent a room
– Advertisement on rent a room
3b
Give 3 outcomes of each risk in each slide
Actions include FD provided, but use different expression.
Only give notes on simple description…

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