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Forums › Ask ACCA Tutor Forums › Ask the Tutor ACCA BT – FIA FBT › Generic strategy
Which of the following is an example of a generic strategy outlined by Porter?
A)Quality control
B)Cost leadership
C)Customer focus
D)Resource efficiency
hey can you help me to understand clearly this multiple question.For me option D Resource efficience
Porter’s generic strategies relate to a specific framework for sustainef success. He listed:
Cost leadership, making goods more cheaply than rivals.
Differentiation, making goods better suited to customers’ needs.
Each can be with or without focus. Focus means concentrating on a limited market sector (not the same as customer focus).
B ìs the answer, because that is a generic strategy listed by Porter.