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Dear Ken
Q(b) Discuss the potential use of scenarios by NESTA’s managers as part of their analysis of NESTA’s possible entry into the discount fixed -price retail in Eurobia.
would you please breakdown this question for me, what it is asking ? I thought it is to discuss the potential of entry into the market in Eurobia, but more I read and more confused I got.
Many Thanks,
JaneNo, it asks you to discuss the use of scenarios, ie a decision-making approach, in deciding whether to enter the market.
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