I’m currently drawing facts for my pestle analysis. My question is, can I use information that’s outside my analysis period ie 2014-2016?
Because a political issue arose January of this year 2017 that is worth mentioning in my rap because is significantly affects the sector I’m reporting on.
@mike -apologies in the delay in responding. Yes you can use current factors to guide your analysis. The three years is the minimum in relation to financial financial statement analysis but more frequent currency is never an issue
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