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CIMA E2 Sustainable competitive advantage
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Rare in ‘ordinary’ companies because it is usually a bad strategy. However, some companies are turn-around specialists which buy up badly managed companies, improve them then sell them on after some years.
See Melrose, recently in the news after their takeover of GKN.
https://www.melroseplc.net
Where would unrelated diversification be appropriate. Are there any real life examples to share.