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strategic drift

This topic has 1 reply, 2 voices, and was last updated 7 years ago by Ken Garrett.

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November 19, 2017 at 3:54 pm #416675
wingyee
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- Topics: 39
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i have no idea what is the strategic drift,how it will have the strategic drift in a company?
November 19, 2017 at 9:54 pm #416764
Ken Garrett
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Strategic drift is simply when the strategy followed by the company become increasingly inappropriate and ill-matched for the company’s environnment.
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