P3 ansoffs matrix

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December 8, 2013 at 5:12 pm #151670
hasanali95
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Is it market development when a company extends its market to another segment of the market for eg previously sold men’s products and now also focussing and marketing women to use those products?
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December 8, 2013 at 8:33 pm #151714
Ken Garrett
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That would be an example. Or having sold to businesses now selling to individuals or breaking into a foreign market.
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