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According to Opentuition text, chapter 11 (Ansoff’s Matrix), the ”most risky” option is diversification. From what I learnt from F9, diversification reduces risk. There is contradiction here. May someone explain to me what’s happening here
Yea diversification reduces risk.However a company sholud leave diversification in the hands of shareholders.The shareholders of a company can reduce risk by investing in different companies. So a company should rather focus on improving its business to give shareholder high returns. Not investing in different businesses cos in the end they might not have the needed capabilities and rsources to efficiently manage those busineses. They then become jack of all trades but master of none
Thanks Missmorkor22 for the explanation. You are right. I took diversification from the shareholders’ point of review.
hi guys cant view the lecture note online, wat could be the problem? someone help!
can anyone help to state some points on the difficulties in utilising ansoff matrix in the practice? tq!
Thanks a lot
Fantastic lectures. Is there any way to download it for future refrences?
fantastic! i think he uses relevant examples to put the point across and he makes it interesting..
The lecture is just wonderful and has improved my knowledge of the model significantly.
hope to pass
voice Is Not clear
Use headphones it will improve the sound
thanks for this live lecture it’s helping me junp start my memory
Thank you for this lecture
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